MySpace, if you're over 50
Finally, a social network those meddling kids won't want to play with ... Eons.com.
Welcome! You’ve arrived at Eons.com and are just moments away from taking the Eons Longevity Calculator. We have designed it exclusively for adults 50+ in cooperation with our Advisor and renowned longevity expert, Dr Thomas Perls. Eons, a new company inspiring adults 50+ to live the biggest life possible, will launch on July 31st.
Technorati Tags: social.networks, verticals, eons
Thursday, July 27, 2006
 Comments:
What about 39-year-olds who are just really grumpy? ;)
I think this is a good play. I spoke to a guy the other day who runs 'white-label' dating sites, and apparently the older agegroups are the second most active after people in their early 20s.
# posted by Ian D : 8:45 AM, July 28, 2006
I think it has a good chance of success, even if a few grumpy snarky 39-year-olds sneak in. ;)
Genrally speaking, I'd say that for the next 2 years, well-thought out vertical social networking sites will have more success in the marketplace than those trying to compete with the likes of MySpace, Bebo and Facebook.
Not only can they create very targeted offers for adverisers (that make it easy for even non-digital marketers to understand why they're advertising on a social networking site), but if they're successful, they could get bought by one of the bigger players.
# posted by George Nimeh : 10:49 AM, July 28, 2006
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