A seXtreme film wins the 2006 Red Bull Hike&Ride
A snowboard porno? Yes, a snowboard porno. “Strapped In” combines kickers, big lines, and sex into a double award-winning mix.
The Winners: Vinzenz Lueps and Alex Schmaltz (Germany)
Vinz and Alex took home the overall prize for the 2006 Red Bull Hike&Ride as well as the Sony Mastershot Award. That’s’ the first time one clip has won both awards.
Sex sells. Go figure. ;)
The first two thirds of their clip is a hard-riding adventure that pokes fun at skiers. They drop lines off of a house, slash a windlip, kick it in the park, and trip up a couple people in the process. Then things get crazy. When Vinz meets a sexy girl at a nightclub (who happens to be a skier’s girlfriend), Alex pins the guy down while Vinz makes his move. Change of location, and we’re in the bedroom. You’ll have to see the rest for yourself. Don’t show it to the kids.
A strong year and close competition
The riders and pubic agreed that the overall quality of this year’s clips was very high and the competition was tight. Up in Les Portes du Soleil, the teams filmed big lines, fresh trax, and major action in the parks. It was plain to see that they all worked hard to create original characters and storylines. In the studio back in Zurich, they mixed original music and sound effects with tracks from the Red Bull Audiofiles. The eight clips that resulted from their efforts are as unique as the teams.
Scott McMorris and Tim Warwood (UK)
Their clip was well done and they obviously put a lot of thought into it. Scott and Tim were real contenders for the win. The Brits live close to the Portes du Soleil, so they felt pretty comfortable finding the big lines and kicking it in the parks. When they started filming at the top of the cable car station where the heli had landed to interview them, all the local kids were taking their picture. Rock stars!
Robin Kaleta and Jiri Lausecker (Czech Republic)
The Czech team’s riding was absolutely sick, and they must have hiked for miles to get their shots. They also win the hard-partying award for the event. Team Czech stayed up all night to edit and got very drunk in the process. No one was safe, especially the girls. They finished at 7am Sunday morning and tried to get everyone drunk at breakfast. They were hanging out (literally upside down) from the riders area for most of the day.
Nicki Langer and Jakub Malik (Switzerland, public team)
The Swiss public team got Jansci Hadik (their photographer) to dress up like a woman, and that should win a special award. You’ll have to check out their clip to see what I mean. Do you remember The Karate Kid? Mr. Miyagi will teach you about snowboarding ... They made a good showing with both a strong storyline and hard riding.
Martin Winkler and Alois Bickel (Austria)
At the Carnival next to their hotel at the Portes du Soleil, they rocked the party all night long. If there was a prize for best costume, they would have won. Martin, better know as Macfly, and his partner Alios took their idea of Back to the Future to a whole new level.
Sverre Lilliequist and Kaj Zackrisson (Sweden)
Sverre and Kaj’s tribute to Batman and the Joker was a riot. Their “soundtrack” – really more of a strange Swedish Batman chant – was as cool and offbeat as the two guys who made it.
Robert Olsson and Emanuel Hedvall (Sweden)
The first team to finish their clip was the second Swedish team: Robert Olsson and partner Emanuel Hedvall. Their thriller was unique, to say the least. Great editing and reincarnation in the mountains left people wanting more.
Brice Lequertier and Fred Serin (France)
Brice and Fred kept the spirit of the French clipmaking tradition alive. 2004 winner David Vincent would be proud. Their editing session was intense and went on all night. It was almost like they were searching for something that they could not find. Hmmm ... I wonder what it was? They even threw in some German for the locals. Ah Scheisse!
You can also check out Nathan Gallagher’s photos from the party. Here's his photo gallery on Flickr.
If you missed anything during the event, all the news and daily posts are on the official 2006 Red Bull Hike&Ride web site and Daily Log.
See you next year,
~G~
Tuesday, February 28, 2006
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Un-Pimp My Ride
Quote:
VW strikes again: If you thought Volkswagen's "GTI Fast" TV commercials were funny, wait until you see the company's latest creation. Three new GTI commercials are now airing with a simple theme: "Unpimp your auto!" An obvious parody of the hit TV series, "Pimp My Ride," the ads feature the German engineers at VW smashing "pimped"economy cars, and replacing them with the new GTI. Even if you're not a VW fan, you'll probably enjoy these ads.
Saturday, February 25, 2006
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The Main Event
Spent a few days in Wengen. Talk about highs and lows. The Kleine Scheidegg was incredible. Less snow than last year, but plenty was around if you looked a bit. The glades/tree line down below the Gummi lift, for example, were outrageous. Sunday was another story ... Let's just say that organizational strength, especially in terms of transportation, is not the valley's strongest suit.
Posting will be light for the next few days as I do the Daily Log over on the Hike&Ride site. The event starts tomorrow. Bring it on.
Wednesday, February 22, 2006
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Pow, sure. But big pow?
(2230 m) Issued at 00 am Sun 19 Feb: A heavy fall of snow, heaviest during Sun night, Temperatures will be well below freezing (max -6C on Sun afternoon, min -13C on Sat night) Winds decreasing (fresh winds from the WSW on Sat night, calm by Tue afternoon)"
Wengen Weather Forecast for 2230 m
Snow-Forecast.com
Saturday, February 18, 2006
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All your TechCrunch 5 belong to Hugh
For as good as I am sure it was, the real news about Michael Arrington's Web 2.0 party is what Hugh Macleod accomplished. He's on a misson, and it is working ...
So, here's the situation:
The Web 2.0 glitterati decide to meet at the house of the blogger leading the 2.0 charge so they can discuss one of the buzz books of the moment.
You are trying to use wine blogging as marketing disruption.
The party is on the West Coast.
You live in London and cannot travel to the party.
What do you do?
Send 10 cases to Arrington and show 'em how it's done.
You can't buy the kind of endorsement that Michael gives Hugh and Stormhoek, because everyone knows the deal. It is, for lack of a better word, cool. The relationship is transparent, and that matters. We all know what Hugh is up to, but that's ok. That's the way it should be.
In other words, honest transparant marketing and communication just plain works.
I think this is brilliant and that Hugh/Stormhoek will be a massive success. He is tapping into the best parts of viral, word-of-mouth, blogging and plain old good marketing and PR all at the same time. If the wine is anywhere close to as good as the marketing, this is a winner.
Quoted:
I also want to specifically mention Stormhoek, who donated ten cases of their premium wine to the party. It is incredibly good wine, and their generosity in sending it has made me a lifetime customer. Hugh Macleod, who is leading their blogger attack, is adding incredible value to them as well. Somehow a full case of the wine disappeared into my closet before the party started, so anyone visiting in the next couple of weeks will be treated to a glass. :-)
Saturday, February 18, 2006
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Guitar Shred Show
I agree with Veer:
This could be the greatest internet innovation since e-mail.
Thursday, February 16, 2006
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Media Wants to be Free (But Not in the Way You Think)
Jason Chervokas
Must read. God, do I miss reading @NY.
Quote: The universal appeal of peer-to-peer file sharing, of weird "mesh media" impromptu local networks (of the sort I experienced on the Willis Avenue Bridge) in part has to do with the freedom from paying, but even more so has to do with the freedom of use--not "use" in the sense of piracy--redistribution for commercial purposes--but "use" in the sense of personal choice within a neatly legal context. In absence of an industrial infrastructure to provide that choice, end users are doing it for themselves.
Thursday, February 16, 2006
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Hike & Ride: Best Clips
There's only one week to go before the 2006 Red Bull Hike&Ride. Over the past 3 years, there have been some incredible clips. Here are three of my favorites:
"No Title"
If you're planning to spend some time with David and Christoph, you'd better be ready for an adventure. The action is intense, both at the bar and on the mountain. Shot all day and night, this is a sweet flick.
"The Adventures of Le Davos Devil"
David & Yannick creativity in front of and behind the lens won the hearts and minds of the other teams, who then voted them the winners of the 2004 Red Bull Hike&Ride. Sit back and enjoy the adventures of Le Davos Devil.
DEATH: (Dick Et Alphonse Trouvé Hiver)
Winners of the 2005 Red Bull Hike&Ride, Shane and Chris mixed humor and the extreme to produce a fantastic ski adventure which includes steep skiing, hard hiking, BASE jumping and – are you ready for this – DEATH. Enjoy USA vs France in “Dick Et Alphonse Trouve Hiver.”
Thursday, February 16, 2006
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One day to go. The countdown begins ...
Wednesday, February 15, 2006
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George Nimeh's Frappr
Welcome to Frappr! Create a map for your group. Invite friends to join. Share photos and talk in forums. It's easy and fun!
Wednesday, February 15, 2006
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A Slippery Slope
Marshall Kirkpatrick comments on the insanity of Technorati's new authority slider.
And, this post at the Blog Herald for another perspective - that blog networks have an unfair advantage in such a system because of the number of inbound links created by the network. Even Kirkpatrick (himself a member of a network) agrees.
Sifry tries to explain in part 2 of his State of the Blogosphere that there is still a level playing field and that anyone can become an "A-list" blogger. He admits that there are network effects and that power law relationships can exist, but argues that if you look at things over time, a lot has changed in terms of the top 100 blogs.
This may be true, but I'd argue that while we may still be in the Wild Wild West period of blogging, things have come a long way in a short period of time. Established networks like Jason and Nick have built, along with the sheer number of new blogs out there (one new every second) make it increasingly difficult to break through the clutter.
Add to that the fact that the network effect generated by the natural buzz around the A-List and the fact that they are a very self-referential group, and you start to get the picture:
This is not the Scripting News blogosphere anymore.
Inbound links to top blog by year:
2002: 598
2003: 8442
2004: 9094
2005: 20,915
Today: 67,731
How is anyone to believe that as long as the top blogs don't compeltely suck out, stop posting, or die that there is any chance of a small-time Z-List blogger breaking into the Top 100 where even the 100th blog (ironically Dave Winer, who was #1 in 2002) has 5,807 inbound links.
Well, it will still be fun trying ...
Wednesday, February 15, 2006
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"This is data that marketers die for."
Topix.net has plotted local discussions on a map of the US. You click on a dot and see the message threads within a 60 mile radius of that spot.
Quoted from Steve Rubel:
We also need to be able to pinpoint locally just where the conversation is strongest or weakest. Topix.net has taken the first step I have seen in this direction. They have created a real-time map that shows where the contributions from citizen journalists are coming - at least from inside their own walls. We'll see tons more innovation in the area of conversation geocoding this year.
Wednesday, February 15, 2006
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Brrreeeport: Why joining the A-List is Scobleicious
Tips for joining the A list
Scobleizer
Great post. Scoble gives some simple advice to grow your readership. Certainly worth a read.
In another post, Scoble talks about BlogCode, a cool site that let's you rate/code blogs (including your own) and then have them get matched to others like it.
Seems that i-boy has something in common with Scoble and Matt Cutts of Google (very cool, eh?) and a bunch of other interesting blogs. Feels good to be in their company.
Wednesday, February 15, 2006
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My wife is awesome!
Not only did she send me Limited-Edition Raspberry Kiss Doughnuts from Krispy Kreme, she had them delivered using eCourier. I got to watch my mystery package being delivered in real-time via GPS-enabled delivery trucks on a Google Maps mash-up. I had no idea what was on the way from my "secret admirer." When the package arrived, I got doughnuts, not flowers.
I am the luckiest man on the planet.
Happy Valentines Day darling ... and to the rest of the blogosphere.
Tuesday, February 14, 2006
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Break du jour:
Anagram map of the london tube
Tuesday, February 14, 2006
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State of the Blogosphere Part 2: Beyond Search
Sifry's Alerts:
Quote:
The Magic Middle This realm of publishing, which I call "The Magic Middle" of the attention curve, highlights some of the most interesting and influential bloggers and publishers that are often writing about topics that are topical or niche, like Chocolate and Zucchini on food, Wi-fi Net News on Wireless networking, TechCrunch on Internet Companies, Blogging Baby on parenting, Yarn Harlot on knitting, or Stereogum on music - these are blogs that are interesting, topical, and influential, and in some cases are radically changing the economics of trade publishing.
At Technorati, we define this to be the bloggers who have from 20-1000 other people linking to them. As the chart above shows, there are about 155,000 people who fit in this group. And what is so interesting to me is how interesting, exciting, informative, and witty these blogs often are. I've noticed that often these blogs are more topical or focused on a niche area, like gardening, knitting, nanotech, mp3s or journalism and a great way to find them has been through Blog Finder.
Tuesday, February 14, 2006
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Barron's Online - In the Drink
Not quite as kind as the Time cover story ....
Quote: Investors have been fixated on Google the past few weeks, as its shares have tumbled nearly 25% from a peak of $475 -- and the fact is, there could be a lot more tumbling ahead. The share price could well be cut in half over the next year as the Internet giant grapples with growing competition from Microsoft and Yahoo!, increased pricing pressures in its online ad sales and mounting concern about what's known as click fraud.
Monday, February 13, 2006
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Blogs to Riches - The Haves and Have-Nots of the Blogging Boom
New York Magazine
Blogging and the Elusive Mass Audience
Publishing 2.0
Peter Rojas gets his due
The Jason Calacanis Weblog
top ten reasons why nobody reads your blog
gapingvoid
Monday, February 13, 2006
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Online Ajax "desktops" try to change the rules of the game
by Dion Hinchcliffe
Value proposition for online Ajax desktops
- One Stop - Centralized online consumption of content and services
- Accessible Anywhere - Roaming accessibility from anywhere with Web connectivity
- All Your Data - Easy integration of most existing information sources including e-mail, calendars, bookmarks, news, blogs, pictures, etc.
- Engaging, Fun, Fast - Rich, interactive experiences that match native software
- A Platform that Grows And Evolves - Open platform for in-browser third-party software add-ons (Live.com's Gadgets and Pageflakes' Community Flakes)
- Real Software Not Just Data - Increasing integration with Web 2.0 software applications like word processors, messaging, and wikis, plus rich Javascript widgets
- Intelligent Consumption - Ad-hoc, decentralized, user guided content filtering and mashup creation
Monday, February 13, 2006
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Pot OddsNo, not that pot ... Michael Wiesenberg, in The Official Dictionary of Poker, defines pot odds as: “The ratio of the size of the pot to the size of the bet a player must call to continue in the pot.” Simply Holdem: Card and Pot OddsCard Player: Pot Odds Made EasyCard Player: Pot Odds and All That Jazz
Monday, February 13, 2006
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Gold for il pomodoro di volo, but no medal for NBC and Google Video.
I wanted to see Shaun White's winning run, since I missed it on Brit TV. I'm still not used to the my Sky+ Tivo-like thing and the BBC's coverage.
Since I'm in the UK, I could not watch this video on Google Video. I imagine it is part of the deal they did with NBC. No problem seeing it on YouTube, which begs the question: Where would Google and NBC rather have me watch the video?
In a world where video content will soon be as easily found as photos are today, isn't a bit silly (naive, even) to think that people won't look around? What kind of user experience is this? One that tells me to start my search elsewhere, and that doesn't win you any medals.
Shaun White's Gold Medal run
YouTube
Shaun White's Gold Medal run at the 2006 Winter Olympics. White scored a 46.8 on his first run of the finals to win the gold medal.
Monday, February 13, 2006
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AlexaDex: The Web 2.0 “Stock” MarketNeed to have some 2.0 fun? Welcome to the alexadex, where players compete for fame and glory by buying and selling shares in sites on the world wide web. The price of a share is set at the site’s daily reach per million, according to alexa.com. You get $10,000 just for signing up, so get started!
Monday, February 13, 2006
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In Search Of The Real Google
TIME.com Mag Cover Story
Meet The Google Guys
TIME.com
Adi Ignatius interviews the Google triumvirate of Sergey Brin, Eric Schmidt and Larry Page
Sunday, February 12, 2006
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Balter is at it again.
This is great stuff.
Quote:
This is a 90-day experiment in organizational transparency. In December 2005, BzzAgent received $13.8 million in venture capital, and has now a reached a critical point in its development -- the company will double its staff from 47 to 80 over the next year, double its sales, and make a fundamental transition from an agency to a media model. To chronicle this extraordinary phase in its evolution, BzzAgent has invited John Butman -- a writer, expert in organizational communications, and co-author with Balter of the recently published book Grapevine: The New Art of Word-of-Mouth Marketing -- to spend time inside the company and blog about what he sees and learns, in real-time. 90 Days at BzzAgent will chronicle the changes that take place at BzzAgent as the company strives to grow fast and big, but keep true to its mission of "open and honest sharing of opinions" among everyday people. Subject: Project On My Mind, I Can’t Shake
Date: Thu, 05 Jan 2006 23:10:37 -0500
From: Dave Balter
Reply-To: dave balter
Organization: BzzAgent, Inc.
To: John Butman
Doc -
I got an idea.
What do you think about a 3 month on staff writing gig at BzzAgent.
It's simple. The company just got about $15 million in funding [true].
I want to have you document the company for 3 months - in writing. To the world. We'll set it up as a blog - people can respond to the daily postings.
You hang out in the office. Write about the real internal workings. What's really happening.
It's like a reality show. But written. Cheap to produce. Fun to watch.
We take the idea of the BeeLog and we turn it up a dozen notches. In real time. Do something no company has ever done before.
We could get very creative with this. Plus, I think you’d like the energy in the office right now - and would enjoy your energy around as well. [you can certainly work on other projects while there, if you want].
You in?
Dave
Sunday, February 12, 2006
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Micro Persuasion: Be Ready
Quote: The Economist this week looks at how bloggers impact corporate reputations and the value that listening to the conversation has overall. Every company - and I mean every - must have a plan for how they will handle a blog crisis.
Sunday, February 12, 2006
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Quote of the week. (Thanks GMSV)
"A few people have asked me why I'm not using the AOL Journals product for this blog. I love AOL Journals, and there are several of them that I check regularly, but the simple answer is that my tech guys told me that we needed to use a different platform in order to do the things I want to do with this blog."
-- AOL Vice Chairman Ted Leonsis
Reader "Matt" replied with devastating incisiveness: "As an AOL member myself, why don't you have your 'tech guys' make AOL Journals more robust, to meet your needs?"
Friday, February 10, 2006
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Old Media Asserts Its Will to Survive
Publishing 2.0
Quote: Here’s the risk to New Media upstarts like bloggers who think their content is going to take over the world — what if Old Media executives really start to “get it” and figure out how to leverage their most valuable asset — BRAND.
Friday, February 10, 2006
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Buzzword Bingo
This a must-have for any 2.0 conference-goer.
Thursday, February 09, 2006
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Joel thinks there are Too Many Ajax Calendars
Quote: For all the Ajax calendars that are appearing, it's a shame I can't find one which really meets my needs. ... But anyway, how many Ajax Calendar Companies do you think Yahoo! is gonna buy? You don't build a product for one customer. It's just too risky.
Thursday, February 09, 2006
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Needed a break ...
Star Wars in 30 seconds, re-enacted by bunnies.
Yeti Sports: 10
Steve Martin on SNL: 1, 2, 3
Thursday, February 09, 2006
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Valleywag: Chris Coulter's Demo 2006 report
Amen.
The bloggers at Demo 2006 are all guzzling the new-product Kool-Aid. But un-blogger Chris Coulter has this habit of sending kick-ass, monomaniacal e-mails to just a handful of people. Why he's not monetizing his own eyeballs or cross-platforming his paradigm shift, I don't know, but the man deserves to be read. So here is the antidote to all the gushing product reports.
Wednesday, February 08, 2006
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Songbird
Songbird is a Web player built from Firefox's browser engine. Songbird is open source, will run on Windows, Mac OS X and Linux and supports user contributed, cross-platform extensions.
Browser? yes.
Firefox/Thunderbird framework? yes.
Winamp guys involved? yes.
iPod support? nope.
iTunes killer? not sure yet.
Lots of people talking about it? oh yes.
Wednesday, February 08, 2006
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Zillow.com
Your Edge in Real Estate
The Napster of Real Estate has arrived.
Site seems slow? Close your eyes and envision your perfect home. By then maybe the server can handle our zillions of visitors.
Quoted from GMSV:
The much discussed real estate bubble may have moved online. This morning former Expedia Chief Executive Rich Barton launched Zillow.com, a service that provides real-time estimates of of home valuations. Give Zillow the address of your home and it will provide you with an estimate of its valuation, the date and purchase price of the last sale, and data on comparable home. "The data is as good as we can get it, given the way we are collecting it and the amount we are sharing," Barton told the Seattle Post Intelligencer. "We are going to put it out there because it is too much fun to hold back, but we know full well that we are not like Moses taking the tablets from the Lord and handing them down."
It's a neat little service -- when it's up and running (Zillow has been down all morning), and one that could be another step in the disintermediation of the local real estate agent. After all, a service like Zillow gives aspiring sellers one less reason to look to agents for guidance. Of course, it doesn't yet offer sale listings themselves, but it's certain to soon. Zillow's bread and butter is targeted advertising, and what better target could there be for real estate agents peddling homes.
Wednesday, February 08, 2006
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Live Blogging The Future of Web Apps
part IX This is moving fast, so who knows what I'll capture. There will be a video. I'll link to it later. One thing is for sure, they are using the words "paradigm shift" quite a bit. Uggg. Update: Panel gets a bit better as session wears on. The guys at Futurilla blog this session better than I managed to do. The folks at Carson say that a video of this panel (and others?) will be made freely available. Panel QuestionsMany of the services considered to be "Web 2.0" are specialized tools
that have a narrow focus on performing a single specific task very well
(dropsend, tada lists, del.icio.us, etc). Is the future of the web
primarily about solving small problems very well with focused solutions
and highly specialized tools? - Josh Clark, Global MoxieSteffen: Things need to be related. Bookmarks, inbox, calendar, etc. Cal: Focus on open ID/authentication. Single sign-on is back. David: Regi sucks, not the IDs and passports Given that AJAX allows for user interaction comparable with desktop
applications, should AJAX applications be designed like desktop
applications too? Put another way, are pretty, unique interfaces
important for Web 2.0 or is it more important to establish interface
standards whereby the user can feel comfortable across a number of
different applications? - Jonathan LeightonJosh: Desktop apps will look more like web apps, not the other way around.
Model is that the browser is the platform or vis-versa. Discuss.
Universal connectivity will change the way we think about OS, browsers, desktops, etc. When do you know it is time to launch? You get feedback from launching early. When you can use it every day and it works. Doesn't need to be complete. Half a product, not a half-assed product. (37 Signals mantra) Debate on the value of VC funding takes a few minutes. Replication of data. How will we get at it. Yahoo! API's are opening up. Issues w/ authentication. Influence of maps search in CH Heavily scripted web apps. Steffan claims to have built a 1-to-1 scale of the planet Earth Opinions on MicrosoftVista has RSS integration Tom: Web 2.0 is about getting a lot of older stuff right. 10 years to get the industry to use XML the right way.
Accessibility was big. Now it has not been mentioned. Where is it? Awkward silence from panel. Great non-answer from a couple guys. Ryan tries to let everyone know how important it is to everyone. Universal design principles are mentioned as important. Web services. Are there new commercial agreements? Cascading SLAs? Josh: People just went out and built stuff on Flickr. These are contracts, but they are not legal contracts. Agreements, but not legally binding. Perhaps the end of the SLA. Others, however, disagree and state that yes, there will be the need for this kind of hybrid arrangement. Balance between 2 Types of web apps: critical mass vs making money up frontSocial software needs masses of people, therefore less emphasis on $ Charging from the start would have hurt Flickr David: Google's revenue permits it to play with tons of cash
Wednesday, February 08, 2006
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News FlashLaunch of Free Open API to FeedBurners FeedFlare. Steve Olechowski from FeedBurner announces that FeedFlare's API has been released to the public with over 100 examples of cool things to do.
Wednesday, February 08, 2006
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Live Blogging The Future of Web Appspart VIII Greater ExpectationsReality-Checking the AJAX Web Application Architecture Steffen Meschkat - Google Maps Steven Crossan (will be on panel, later) AJAX: What's in the name? All the parts are nonessential or redundant. Boils down to client-side scripting, done the right way (but the name CSS is taken). A bad name, however, is better than no name. REST and SSSS apps Client side, only 2 events: click a link and submit a form The action, each time, is to replace the entire document Applicaton specific behaviour resides on the server AJAX applications Scripted event handlers are embedded in client-side documents In reaction to specific events, the current docuement is updated, possibly but not necessarily involving additionally requested data from the server Application-specific behaviour is implemented on the client side Consequences1. Sophisticated User Interaction Display can be partially updated, modified, animated Complex manipulations are possible User interaction like in 1990 2. Client Side Session State Transient session state is managed on the client Persistent user state maintained on the server This corrects a long standing architectural abberation Note: Rants a bit about server-side session state (but for good reason)
Intermission: The bad thing about doing something right the first time is that nobody appreciates how difficult it was. Web technloogies give us plenty of opportunities to appreciate how difficult it was. AJAX: What's really in itCSS: layout, fonts, colors. Seems simple, but is very complex underneath. DocumentObjectModel: Library allowing what is viewed by the user JavaScript: Just two words: semicolon insertion HTTP Data Marshaling Faust: Who art thou then?
Practical consequencesCross browser compatibility Different implementations of all mentioned technologies Different (but always many) bugs Enforces good libraries Separation of interaction logic and application logic Implemented in different languages Separated by flexible and extensible protocol Seamful integration: They have form. They are seen, sometimes. Steffen spends a few minutes telling why he likes JavaScript. Steffen spends a few minutes talking about JavaScript code on Google Maps. Challenges Deployment Compilation/packaging, modularization, cache control Bookmarking and History in applications quite pedestrian, but so are the browsers Graceful DegradationSmart reuse od format helps a lot Frameworks Or, rather, to resist the temptation to build one Because there is one, and it is the browser.
Wednesday, February 08, 2006
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Live Blogging The Future of Web Appspart VII Carson gave a great primer on getting it done on a small budget. Got a good idea but don't know exactly how to go about doing it? Here's a nice blueprint to start with. How to Build an Enterprise Web App on a BudgetRyan CarsonDropSendWhat's the big deal? You don't have to be big anymore. - Broadband is widespread - People are comfortable with web apps - Hardware is cheap - Open source is cheap What's enterprise? Mass market or 1000+ users What's "on a budget" - Under 30K GBP Dropsend: Sending and storing large files The most important thing: Make sure the idea is financially viable. Use common sense: Will people pay for it? Be cautious about your projections Acquisition my ass - Aim to be profitable, as getting acquired is not a sure thing Forget about the "Is this another bubble" stuff. The budgetBranding and UI design: 5000 GBP Development: 8500 GBP (plus some equity) from Plum Digital Media Desktop Apps: 2750 GBP XHTML/CSS: 1600 GBP Hardware: 500 GBP Hosting: 800 GBP per month for 5 boxes ( BitPusher) Legal: 2630 GBP Accounting: 500 GBP Misc: 1950 GBP Trademark: 250 GBP (without a lawyer) Merchant Account: 200 GBP Payment Processor: 500 GBP =========================== Total: 25,680 GBP Team building on a budget Don't go for rock stars - go for quiet talent Offer equity Ask friends for recommendations Try outsourcing Scalability on a budget Buy just enough hardware to launch Build scalability into the software architecture Plan, but don't obsess How to keep it cheap? Don't spend unless you have to No stationery No new shiny machines No luxuries No frou-frou features Before you spend 25 GBP on anything, check yourself Make deals Barter services or advertising No phones. Use IM/Skype DIY: Wireframing, markting, testing, etc. Shop around
Pessimism has its place You will go 10% over budget You will be 3 months behind schedule Plan on it and update your cash flow
Holy Crap: Lawyers are Expensive Terms of Service: 1000 GBP Freelance contracts: 800 GBP Privacy policy: 15 GBP ( Clickdocs) Barter Get a free one-hour consultation Cheap software is your friend Basecamp for project management Bug tracking: Trac Meetings: Skype and AIM Version control: Subversion (Tortise SVN) Cheap hardware 200 GBP dev box, for example How to not spend money on marketing Use blogs, WOM, viral, Is your app viral to start? Writing: Great way to raise profile, especially if in customer profile
What about VC? Might need it if you need to expand quickly/can't wait Summary1) Don't spend it if you don't have to 2) Barter/equity deals 3) Cut features to get to market 4) Be realistic 5) Plan to scale, but don't lose sleep
Wednesday, February 08, 2006
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Live Blogging The Future of Web Apps
part VI
Andrew Shorten
adobe.com
Andrew is talking about Flex, an alternative to AJAX. Must admit that upfront, this presentation feels a tad bit like a product placement. Told the guy next to me that if this were Google search result, there would be some kind of disclaimer.
Don't get me wrong ... The web would be a mighty boring place without Flash. I like it and have used it before. I'm just saying that it is a hard sell. To his credit, he prefaced his talk by saying that this is a pre-release conversation designed to involve the dev community in the process. On the other hand, he came down pretty hard on Firefox at one point, and I've got to think that this is not the right crowd to get people to say, "more Macromedia, less Firefox."
Quote from Macromedia Flex site:
The Flex product line delivers a standards-based programming methodology and runtime services for developing and deploying the presentation tier of applications that combine the richness of the desktop with the reach of the web: Rich Internet Applications.
Flex uses AJAX standards, so people can move back and forth. - AJAX is limited by the browser
- Not designed for high-performance UI rendering
- Limited UI controls
- True write once, cross-browser/cross platform delivery is still a dream
- Lack of integrated audio/video applications
- No bi-directional real-time messaging support
- Data connectivity limited to XML over HTTP
- No local data storage for online/offline browsing
- Difficult to make accessible ( screen reader support)
Now, Andrew is telling the audience how great Flash is.
Flex enables developers to build applications that deploy to the Flash player.
Andrew has gone into code mode, and as you know, I don't comment on code.
Beyond AJAX: When to use Flex
Guided Service
Media Rich Applications
Data Management/Composite Applications
Data Visualization/Collaboration
Free of charge client-side player (Flash player)
Free of charge SDK
(Optional) free of charge Flex Enterprise Services server
Charge for Flex builder
Final plug: Flex ... AJAX on steroids and Vista on a diet.
Note: I'd love to hear what people have to say about Flex. I'm no developer, but over on TechCrunch, Michael Arrington writes about the new AJAX functionality being rolled into Live.com. Sure seems to contradict some of the limitations that Andrew mentions above, doesn' t it? Got something to say? Email me at george(at)i-boy(dot)com.
Wednesday, February 08, 2006
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Live Blogging The Future of Web Appspart V Shaun - who seems like a really nice down-to-earth kinda guy - might not be the most dynamic speaker, but he makes some very good points. And for the uninitiated, he gives a great 1.0 summary of why to use an API in the first place. Check out his cool tracking product Mint or his blog.
10 Reasons Why You Need to Build an APIShaun InmanMint- Increase brand awareness: Gets info out to influential group and empowers groups of early adopters to do things with your code in new ways.
- Allow users to own their data
- Builds good will with developers and saves time to do things over and over again
- A perfect excuse for a community
- Solving problems via an API can improve the quality of your code
- Simplify internal reuse of data
- Allow others to extend the functionality of your application. For example, things that you have no interest/intention of doing yourself.
- Alternat input mechanisms (like via blogs and such)
- Unanticipated applications of your data (mashups: Google Maps Chicago Crime)
- Turn your program into a platform
Wednesday, February 08, 2006
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Live Blogging The Future of Web Apps
part IV
Lunch was nice, but a bit quick. Now that we're all back, it is time for a code-based presentation from 37 Signals' winner of the Award for beautiful coding, David Heinemeier Hansson.
Class milestones and such are not really my thing, so expect very light blogging from me on this. I'll try to find an appropriate reference somewhere and link to it.
I'm sure his presentation will be online.
Happy Programming with Ruby on Rails
David Heinemeier Hansson
37signals.com
A silver bullet: Motivation is the single greatest influence
Quote: Steve McConnel
Quotes du jour:
PHP is the devil.
Functional Specs are evil.
Q&A
One question: Does it scale?
One answer: Yes
Wednesday, February 08, 2006
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Live Blogging The Future of Web Apps
part III Tom has obviously had a lot of coffee this morning. That said, this looks like it could be good. Design and Web 2.0 What it means to design something for the Tom CoatsYahoo.comIt is all about round corners. ;) Web 2.0: Buzzword, conference, marketing, a bubble(?), all and less. An attempt to make order. Markus Angermeier's concept/map of 2.0 Then: Separate bits. Now: A huge accumulationf of testicles. Emphasis of mash-ups. Browse news by star sign. Astronewsology. :) Mash-ups allow people to navigate one data source in terms of the other. Every new service can be built on top of existing services. Every service added can make every other service more important. Consequences: Creative potential, accelerated innovation, increased competition, components and specialized services. There is money to be made here: - Use APIs to drive people to your stuff
- Whatever people build brings people back to you (Amazon is the king of this)
- Make your services more attractive and useful with less central development
- Use syndicated content as a platform: example: Google Maps
- Turn your APi into a pay-for service
If you are not benefiting from the system (collaboration, social netowrking in the ecosystem) you end up disconnected in the backwater. Choosing what to build: The big shift: What can I build that will make the whole web better. Another way: How can I add value to the aggregate web? Is it via a data source? exploring, manipulating, and using data Quotes Tim O'Reilly: The race is on to own certain classes of core data: location, identity, calendaring of public events, product identifiers and namespaces. In many cases, where there is significant cost to create the data, there may be an opportunity for an Intel Inside style play, with a single source for the data. In others, the winner will be the company that first reaches critical mass via user aggregation, and turns that aggregated data into a system service.
(Note: If you haven't read that article, go do it now.)
Architectural Principles:
Recommends: The Application of Weblike Design to Data.
- Look to add value to the aggregate web of data
- Build everything for normal users, developers and machines
- Start designing with data, not with pages (navigable, explorable, reusable data)
- Identify your first oder objects and make them addressable.
- Use readable, reliable, hackable, unique and easily structured URLs (third mention today)
Permanent reference
1-to-1 correlation w/ concepts
use directories to represent hierarchy
not reflect the underlying technology
Reflect the structure of the data
Be predictable, guessable, hackable
Be as human readable as possible
Be, or expose, identifiers
A sign of design quality
- Correlate with external identifier schemes (or coin a new standard). If 100 blogs are talking about the same thing, then it would be good to know. Find a way for pages to reference the same place/page/thing. Single IDs and logins. Single sources for data and info. David Weinberg.
- Build list views and batch manipulation interfaces
Type 1: Destination page
Type 2: List view page
Type 3: Manipulations interface: Example: Digg spy - Parallel data representations (too difficult to blog
- Make your data discoverable (RSS, XML and such)
Download the presentation on Plasticbag.org
Wednesday, February 08, 2006
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Live Blogging The Future of Web Apps
part II
10 Reasons to Love Web 2.0
From a web site to a web application.
Cal Henderson
Flickr
- 2.0 is just a name for a bunch of things that have been around for a while.
- Flickr has a lot of passionate user, and so are the developers. Care about it.
- A difference between what people want and what people need. (Second mention today.) don't listen to what they say they want. Watch what people do to understand what they need. Give them what they need and that will make them passionate.
- Collaboration: We built a social network. The photo-sharing product, to some extent, was no big deal. What was a big deal was the social networking effect. Incentive for people to join the network. People were encouraged to sign up. Collaborative metadata was also an interesting benefit that people recognized. Default settings encouraged collaboration.
- Aggregation: Shows latest stuff. Loads of interesting slices of data shown in new ways. Tags, time, geolocation, location to other track tags, interestingness. Not just about smooshing together in a chron order.
- Open APIs: Web services APIs, SOAP, REST, for example. What's the point? They needed it for Ajax for calls. Later, it was clear that other people would use it. Read-only (RSS or custom XML) APIs, first. Beyond, RPC/SOAP, etc, people can build off of them. Storage and process from Flickr, build from others. Stuff that we couldn't have thought of. Most recent example: Game: Fastr. Multiplayer game. Figure out what tag it comes from.
- Clean URLs: No reason to expose the guts anymore. (Second mention today.) Logocal structure. People get it. URLs should never change. They should always point to the same place. Take scaleability into account from the start.
- AJAX: Possibly the worst name ever. Been around for a while. Could be A. Asynchronous. Does not have to be about Javascript. Or about XML. On Flickr, we use AJAX to streamlinesinteractions that we already have. It reduces pageloads.
- Unicode: From Wikipedia: An industry standard whose goal is to provide the means by which text of all forms and languages can be encoded for use by computers. Flickr uses UTF8.
- Desktop Integration: Everything doesn't have to be in the browser. All API-based. Even RSS feeds, which are simply read-only APIs. Flickr examples: multi-file uploaders. Also integrated with email. People don't always think about integrating services into email. This is true for mobile, as well. Most mobile devices can email, for example, so this worked for us. Used email for asynchronous communicatioins Says: Don't rebuild applications that people already have.
- Mobile: Every year, people say this is the year. Well? Where is it? WAP sure didn't change our lives. Building content for mobile is not about using the same stuff for the web on a phone. Making consumable chunks of data, rather than serving loads of data. Think in much smaller chunks.
- Open Data: import/export of data from systems we build. Provide ways for people to get things in and out. By giving the opportunity to escape, they stay. They don't feel trapped.
- Open Content: Previously, once you upload content, the company owns it. This true of many photo sites. Not on Flickr. Creators own thir content and can use a CC licence andcopyright. we can allow people to reuse and remix conent.
See blog.flickr.com for more.
Presentation: http://iamcal.com/talks
Wednesday, February 08, 2006
0 comments
Wednesday, February 08, 2006
0 comments
Live Blogging The Future of Web Apps
The place is packed. 400 people were expected. 800+ are here. Insane. Free WiFi and it looks like 1/2 the room is blogging the event.
Joshua Schachter
del.icio.us
Joshua is giving a relatively disorganized stream of consciousness on his trials and tribulations of a bunch of things that happened while working on del.icio.us.
- Getting it right the first time: Wait for some stuff to break instead of trying to fix everything first.
- Data: Splitting content in
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